Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop · Episode 283 · April 29, 2025 · 29 min

Getting Your Products Featured: PR Secrets for Etsy Sellers with Nora Wolf

In this episode of the Etsy Seller Success podcast, host Dylan chats with PR pro and product-based business expert Nora Wolf, founder of Wolf PR and Wolf Craft, to demystify public relations for Etsy sellers. Nora shares how small handmade brands can get featured in major media outlets, the truth about PR in today’s digital world, and why affiliate marketing plays a huge role in editorial success. She breaks down what makes a product “press-worthy,” how to pitch with purpose, and why media ex...