Quilting on the Side · Episode 5 · February 10, 2026 · 28 min
Digital Marketing Basics for Quilting Businesses
Send us Fan Mail In this conversation, Andi and Tori McElwain delve into the essentials of digital marketing for business owners, focusing on how to effectively show up online. Tori shares her insights on the importance of building an email list, nurturing leads through content, and the critical role of launching products. They discuss strategies for managing multiple projects and the significance of documenting the creative process to engage audiences. The conversation emphasizes the need fo...