Simple and Smart SEO: GEO for Shopify and Etsy sellers · Episode 108 · March 27, 2024 · 34 min
International SEO to Cross Internet Borders w/Sarah Pokona
Navigating International SEO with Sarah Pokona. Today I'm joined by Sarah Pokona to talk about the unfamiliar nuances of international SEO. Sarah shares her journey from heading marketing and SEO at a company to starting her own agency and eventually preferring the employee path for its benefits and stability. Her experience as an SEO and marketing manager, the transition to entrepreneurship, and the challenges of working for a small company mirror the challenges of solo ...