The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 51 · August 17, 2021 · 30 min
Start-Up Journey: A Practical Path from Idea to Real Business
Paul Murray, founder of AccountKit, shares his experience of the start-up process from an idea, to a minimum viable product, to now having an established business that recently celebrated it's 5th Anniversary. Paul Murray shares some key lessons for anyone contemplating starting a business or for anyone who has already launched their business. Key points raised by Paul include: Importance of identifying a product where there is an existing need and customer baseStarting with a minimum ...