The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 84 · June 14, 2022 · 30 min
Intellectual Property: What are your first steps when starting a business?
Intellectual property (IP) is frequently overlooked by businesses. But by looking at your IP issues early, when you are setting up your business, you are both protecting your business, as well as adding value to it. André Meyer, founder of Meyer West IP, joins us to take a closer look at intellectual property and the issues facing business owners when they are setting up their businesses. André explores some important aspects of IP for new businesses including: Correctly adopting a name for...