The Other 99%: A Podcast for Small Business Owners and Direct Sellers · Episode 143 · October 13, 2026 · 39 min

E143: It’s All About the Yaps! 🎥 Talking-to-Camera Reels, Hooks & Getting Started

We’ve been yapping together on this podcast for years. Talking to our phones by ourselves? That’s a different story. 😂 This week, Lisa and Susan share about their first experiments with “yaps,” short, conversational videos that help people get to know you and your business. We chat about finding something worth saying, grabbing attention with a good hook and editing out the bits that slow your video down. We also share how we’re using Instagram’s Edits app and ChatGPT, plus why keeping your own voice matters. And we get honest about the uncomfortable part: being on camera when you’d really rather hide from it. If you’ve been putting off making videos until you feel more confident, grab a coffee and join us. We’re figuring it out as we go, too. ☕ Trying your own yaps? Send us a DM on Instagram so we can check them out! Connect with your hosts: Lisa Duck: https://lisaduck.com/its-me-lisa/ Susan Larimer: https://susanlarimer.com/its-me-susan/ 🎵 Music CreditSong: French MorningMusic by: CreatorMix.com ⚠️ DisclaimerSome links in this description are affiliate links. If you purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools I personally use and trust. This podcast is for educational and informational purposes only. Nothing shared constitutes business, legal, or financial advice. Results depend entirely on your own efforts and execution.