Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners · Episode 248 · September 12, 2025 · 39 min
Shopify SEO Masterclass: Your 2025 Guide To Doing SEO on Shopify
SEO doesn’t have to be complicated! In this episode, Nick shares simple, actionable ways to boost your store’s traffic and sales. From speeding up your site and fixing slow images to handling vendor pages and keeping up with Google’s latest changes, you’ll learn the essentials every store owner needs. We also uncover the biggest SEO mistakes brands are making, plus off-site strategies and link-building tips to help you get ahead. If you want your Shopify store to rank higher and win more customers, this episode is packed with quick wins you can start using today. Key takeaways: 0:00 In today’s episode… 1:52 How to Start Doing SEO on Shopify 5:24 Shopify and Yotpo: Switch to Seguno 8:14 6 things to speed up your site 10:38 How to fix Image sizes and slow page speed 14:06 What to do about Vendor pages 17:23 Five important SEO tips for your website 22:35 Google’s Changed! What you need to know 25:15 The thing a lot of brands are getting wrong 27:55 Don’t skip these off-site SEO tips to get ahead 33:36 Tips for building quality links on your website Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summer Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/ Winning With Shopify listeners get 20% off the first three months of Seguno Email Marketing with code WWS20: https://seguno.com/winningwithshopify Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING