The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 182 · July 28, 2025 · 25 min
Why Your Business Needs Your Voice: Mastering the Art of Speaking
Public speaking is no longer just for TEDx headliners or CEOs on giant stages. Whether you're pitching to clients, speaking at industry events, or simply leading a team meeting, how you communicate can determine how your business is perceived. In this episode, Carmen Sederino, founder of Illuminated Story, reveals how small and medium business owners can turn public speaking from a fear into a business growth weapon. Carmen shares how even the shyest business leaders can learn to deliver powe...