The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 187 · September 1, 2025 · 29 min
The LinkedIn Mistake Most Business Owners Make (And How to Fix It)
What if your next great client is already looking at your LinkedIn profile—right now—and you’re sending them away? In this episode of The Business Behind Your Business, host Paul Sweeney sits down with LinkedIn strategist and author Daniel Alfon to reveal how most business owners are misusing LinkedIn—and what to do instead. Daniel strips away the noise and shows you how to turn your personal profile into a high-performing business tool that attracts the right prospects and moves them to acti...