The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 191 · September 29, 2025 · 28 min
Why Sales Don’t Equal Success (and What to Focus on Instead)
Are you chasing sales but still struggling to see money in the bank? In this episode of The Business Behind Your Business Podcast, financial strategist and Profit First professional Pam Jordan explains why focusing on revenue alone is a dangerous trap for business owners. Instead, she shows you how to get radically intentional about profit—because at the end of the day, it’s not what you make, it’s what you keep. Dive into the crucial differences between sales, profit, and cash flow, and why ...