The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 198 · November 17, 2025 · 33 min

They’ll Fight Over It When You’re Gone: Building a Legacy with Dave Munson

What if your business was built to outlast you? In this inspiring episode, Dave Munson, founder of Saddleback Leather Company, shares how he turned a simple idea for a long-lasting leather bag into a global brand known for its craftsmanship, purpose, and impact. Listeners will learn how to create a purpose-driven business that combines quality, sustainability, and authenticity—one that leaves a true legacy. Dave reveals why he refuses to compromise on quality, how a clear mission attracts the...

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