The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 215 · March 16, 2026 · 39 min

The Money Is in the Mailbox: How to Actually Win Business on LinkedIn

Most business owners open LinkedIn with a sense of dread. Cold pitches, generic messages, and wasted time have led many to believe the platform simply doesn’t work. In this episode of The Business Behind Your Business, host Paul Sweeney is joined by LinkedIn expert John Nemo to challenge that belief and reveal how LinkedIn can become a powerful, predictable source of genuine business opportunities — without posting content every day or chasing the algorithm. John shares the simple, proven fra...

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