The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive · Episode 240 · September 7, 2026 · 30 min
Why Smart Founders Still Make Bad Decisions Under Pressure
With so much attention on AI, automation and business systems, it's easy to assume that better technology will automatically lead to better outcomes. But what if the real constraint to growth isn't the tools you're using, but how you make decisions when the pressure is on? In this episode, Paul Sweeney sits down with Dr Sarah Choudhary, founder, AI expert and author of The Sirr Code. After more than 20 years building AI systems for large enterprises, Sarah shares why business performance ulti...